Gyms & Fitness

The gym management platform built for growth.

AI-powered lead capture. Automated follow-up. Retention intelligence. Revenue growth systems. A real-time owner dashboard. Everything your gym needs to operate, scale, and win — in one platform.

Already using Mindbody, Wodify, or Zen Planner? EMOR works as a powerful layer on top. Starting fresh? We're the only platform you'll need.

AI receptionist answers calls 24/7 Live in 2-3 weeks Built for gyms, by operators
The Reality

Where gyms lose money without realizing it

These aren't hypotheticals. This is what happens every week in gyms running on manual processes.

67%

of gym leads never get a follow-up

Someone calls about membership at 7 PM. Your front desk closed at 6. That lead joins the gym down the street.

Club Industry Lead Management Survey, 2023

50%

of new members quit within 6 months

They signed up, came twice, never built a routine. No one checked in. No one nudged them back.

IHRSA Health Club Industry Report, 2024

$517

to acquire one new member via ads

You spent $517 to get them in the door — then lost them to a voicemail or a missed follow-up.

IHRSA Marketing Benchmark Study, 2024

82%

expect a response within 10 minutes

The gym that texts back in 30 seconds wins the member. Every single time.

Lead Connect Speed-to-Lead Study, 2024

The System Map

Every stage of your member journey. Automated.

From the moment someone hears about your gym to the day they refer a friend — every step has a system behind it.

Traffic & InterestAds, referrals, walk-bys
Lead CaptureAI answers, forms, chat
Instant Response<30 seconds, every time
QualificationIntent, budget, timeline
BookingTour, trial, consultation
ConversionPipeline, follow-up, close
OnboardingFirst 30 days
RetentionMonitoring + re-engage
GrowthUpsell, refer, expand

A complete operating system for your gym — or a powerful layer on top of the tools you already use. Either way, every stage is covered.

What We Build

5 systems. One operating layer.

Each system solves a specific operational gap. Together, they become the infrastructure your gym runs on.

Lead Capture

Stop losing leads to voicemail

The Problem

Your front desk closes at 8 PM. 40% of inquiries come after hours. Every missed call is a membership that went to a competitor.

What We Build

AI answers every call 24/7 — handles membership questions, class schedules, pricing, and books tours directly into your calendar. Texts back every web inquiry in under 30 seconds.

24/7 AI phone answering with natural conversation
Instant SMS response to every inquiry
Tour and intro session booking on the spot
Lead info captured and routed to your pipeline
After-hours coverage without hiring night staff
Works standalone or alongside existing gym software

Built for every gym model

Same core systems. Business logic customized to your model.

Traditional Gyms
CrossFit Boxes
Boutique Studios
HIIT Studios
Yoga & Pilates
PT Studios
Performance Gyms
Multi-Location Brands
Expected Impact

Industry benchmarks vs. what's possible

Based on published industry research. These are the gaps EMOR AI systems are designed to close.

MetricIndustry AverageWith EMOR AI
Lead Response Time
Lead Connect, 2024
4-6 hours average
Under 30 seconds
After-Hours Lead Capture
IHRSA, 2024
0% (voicemail)
100% answered by AI
First-Month Visit Frequency
Les Mills Global Survey, 2024
Untracked at most gyms
Monitored + automated nudges
Referral Program Activation
IHRSA Member Survey, 2024
33% would refer if asked
Systematic ask + tracking + rewards
Lead Follow-Up Rate
Club Industry, 2023
33% get any follow-up
100% automated follow-up
Owner Visibility
IHRSA Operations Report, 2024
Spreadsheets / gut feel
Real-time dashboard with all KPIs

All statistics cited from published industry research. Individual results depend on your gym's market, size, and existing operations. We'll project specific impact during your strategy call.

Connects with the tools you already use

Already invested in gym software? EMOR integrates directly. Starting fresh? We've got you covered.

Mindbody
Class booking & billing
Wodify
CrossFit & performance
Zen Planner
Membership management
ClubReady
Club operations
Pike13
Scheduling & payments
Twilio
SMS & voice
Google Calendar
Booking sync
Stripe
Payment processing

Common questions

From gym owners evaluating systems like this

Free Strategy Session

Stop losing members to missing systems.

In 30 minutes, we'll map out which systems will have the biggest impact on your gym — and what results to expect.

Book Your Free Strategy Call
No credit card required 30-minute call Custom gym strategy